Phase 01
Discovery
Your project manager listens first—understanding your markets, priorities, and constraints before proposing anything. Real conversations, not questionnaires.
Inputs
- Objectives, KPIs, and market list
- Stakeholder map + sign-off flow
- Existing assets and tooling
Outputs
- Discovery notes and blockers
- Risk map with owners
- Quick wins (next 10 days)
Phase 02
Planning
Together, we design workflows and timelines that fit your team. Your project manager builds the structure so specialists can deliver without friction.
Inputs
- Channel priorities and budgets
- CMS constraints + integrations
- Approval cadence and DRI
Outputs
- Workflow diagram + SLAs
- 90-day roadmap and calendar
- Decision log + escalation path
Phase 03
Execution
Experienced specialists work under your PM's coordination. You get one point of contact, not a chain of handoffs.
Inputs
- Briefs and source materials
- Brand + language guardrails
- Approver list and deadlines
Outputs
- Shipped assets across channels
- QA + localization logs
- Performance dashboard links
Phase 04
Iteration
Regular check-ins, honest feedback, and continuous refinement. Your project manager ensures we learn and improve together.
Inputs
- Performance data + QA findings
- Retros and stakeholder notes
- User feedback and tickets
Outputs
- Iteration plan + sprint tweaks
- Updated playbooks + checklists
- Next-quarter forecast